When initially joining a network marketing company you are provided with generic company website. At which you can showcase to other your company’s products, benefits, and compensation plan. The major issue with simply using this generic website is, well its just that– generic. 97% of the distrubutors of that network marketing company are using the exact SAME website to promote their business.

When initially joining a network marketing company you are provided with generic company website. At which you can showcase to other your company’s products, benefits, and compensation plan. The major issue with simply using this generic website is, well its just that– generic. 97% of the distrubutors of that network marketing company are using the exact SAME website to promote their business.
What makes you different from your competitors who are using the same generic website?

Lets just say a prospect accidentally comes accross your website. And miraculously stays there for more than 3 seconds. Besides your name and your contact information, how will your prospects get to know who you are and your story? Lets face it, that prospect will not bother calling up a person they know nothing about, no matter of how interested they are in your company.
The primary reason people join your networking company is because of YOU.

Not your company products or compensation plan.

So, the only solution to this problem is to own a YOU inc branded website, which is loaded with contents about YOU, your story, and your indepth knowledge of the world of internet network marketing. This will give your prospect the confidence to join your team in your network marketing company–aware of the value and contributions you add to their success.
Having your own branded website also alows you to customize it so that you can capture your own leads and build a relationship with them.

The 2 steps you can use is to:

1) Create a capture page which makes it appealing enough for your prospects to opt-in. To build a capture page you will need website builder software such as dreamweaver, bluevoda, or NVU. These software will allow you to edit the HTML with ease and create you own capture page.
The most effective capture pages normally consist of an sub-headline, main-headline, opening, call to action, and opt-in-box. Majority of people uses video capture page and it does fairly well but there are other components that must be considered when creating an effective capture page. I would love to cover this in more detail but given the time crunch, ill post another article about creating a capture page that converts next time.

2) Once the prospects fills in their personal information they are directed to your autoresponders loaded with your personalized follow up messages. When creating follow ups for your autoresponders, you should create messages that informs your prospects on who your are and why you chose your company. You should also give out valueble contents that your prospects could implent in their business. If you succeed in developing a relationsip with your list, every now & then, you can promote certain affiliate products and make some sales.
There are more details i wanted to cover in regards to creating an effective capture page & autoresponders but ill will cover those in future post…

So why is there a 90% FAILURE rate in Online Home based business opportunity?

Let me tell you it has nothing to do with the specific business itself. But it
has more to do with the quality of people who decide to start in a home based
business online.

Everyday new people come to the internet all for the wrong reasons –MONEY.
I know that’s what we all want to achieve,ultimately, but 90% of the people
who seek home based opportunities online do it because they are either sick of
their job, others got fired or laid off from their job, and then are just others
who are just too curious.

Here is the common trait with all those people I just mentioned:

They’re DREAMERS.

And as Dreamers, there is nothing more they would love to have than to have money
INSTANTLY show up in their bank account from their home based business opportunity.
To save them from their financial doom. A financial DOOM that resulted from their poor money making decisions.

These Dreamers, in the past, have never run business of their own. They do believe
in the financial potential of the business opportunity enough to buy. The
problem is when they make a purchase, they do it with–”Entitlement Mentality.”
This means that they believe they’re owed something in return just because the bought the product or join the biz opportunity.

The moment these Dreamers do not make money(within weeks or month), they start
screaming “SCAM! SCAM!”. And then they eventually QUIT. Then they blame everybody but themselves on their failure to succeed.

Do not be one of these people. There have been plenty of individuals in the past who
struggled to success in order to pave the way for you to succeed in your online home based business opportunity.

Please do comment and share this article, it would be greatly appreciated.

If you have been searching for a tool to unfollow on twitter. I have found the tool to help you accomplish this task. The tool to unfollow on twiitter is called buzzom.

You can follow and unfollow with this tool. Which is great because it saves time and effort.

Are you having trouble writing effective sentences?

Are struggling to combine an interesting and grammatical paragraphs in your articles or blog post?

…Then you have to outsource this area of your marketing.

There is hope.

You can begin to write stronger compelling sentences by doing this one particular task.

And that is LEARN and PRACTICE.

Maybe two…but those are interwined if you want to achieve success in the area of writing.

There are lots of books that will help you improve this area of difficulty, but for the sake of this article ill just cover the most important points for building good sentences.

1) Keep your sentences simple.

If you are running five lines and have preposition and conjuction make sure you cut them into pieces.

example of a Preposition

The children climbed the mountain without fear.

example of conjuction

Lilacs and violets are usually purple.

You have to know that around 30-40% of readers are slow at reading. I myself is included in that category. You must communicate at 6th grade level so that all your prospects understand clearly your objective.

2) Use “YOU”

Im talking about the word “you.” If you’ve been thought at school, as i have, not to use “you” then you have to reprogram yourself completely to start using “you.” The copy in your website or blog should be all about audience (prospects).

“We would like to help You can get from point A to B.”

I think YOU got the idea.

3) Keep paragraphs short

When you keep your paragraphs short, it helps for your audience to process the information much easier.

Do you remember the last Direct mail order letter you got from the mail?

Notice how the letter was structured?

They have around 2-3 sentences paragraphs, sometimes even 1. What this does, is it allows the message to broken up and help the points get across simpler. Your prospects dont have the time or the desire to read the whole thing.

They wont.

4) Use the action in Verbs, not nouns.

If  you want to get your point across to your audience, why not just communicate it in the clearest and faster way possible. (refer to my post about twitter).

The last thing you want to do is to force your prospects to re-read your copy because they are confused as to what you are communicating. The only time you want your prospects to re-read your materials is if you want them to buy from you.

Whether youve been marketing through social media for some time or just a newbie just learning the ropes. Youve noticed that the majority of people in the social media are only dish out Me-too contents.

This is frustrating and somewhat spammy.  And so im listing the 5 COLD hard truth about social media marketing.

1) Give up your Best Valueable Stuff
Its alright if you want to be paid for all that you do. I mean its only human nature. But you have to earn your pay cheque and thats done by providing indispensible value.

As a great man once said, “You get paid for the amount of value you bring to the marketplace.”

+value = +$$$
–value = $0

You should be able to answer this single question, “Why should anyone bother reading or watch your material?”

2) Have a Life outside of social media

I know this is the problem for most social media fanatics. Please dont devote you’re reason for living entirely on social media. I mean, wouldnt social media marketing be sooo much easier if you never had to eat, sleep, shower, or spend time with your family.

When i first started i got caught in the hoopla of making as many friends through social media that i forgot to take a shower.

……………

Im just kidding.

You have to set some goals and be disciplined with them when it comes to social media marketing. Set a timer if you have to but please stay focused. They can easily distract from your overall goal.

3) BEWARE: DONT SELL on Social Media.

Dont you just hate those tweeps (term your refer to people on twitter)? You know what im talking about.

“Making Money from your Tweets? I am. Making >$20 a day on autopilot, Make money too TODAY http://bit.ly/6l9GAQ”

To be honest, its difficult to sell products/services through social media becuase people HATE being sold to. Even if you could recieve a bit of success, eventually you could end up getting kicked out of the social circle.

Its probably more effective to promote a great content or a free report than just promoting your product.

4)  Blogs are not your Holy Grail of Marketing Plan

If your planning to have your  blog as your only plan to gather traffic and customers then you’re selling yourself short. Blogs are great but it does not replace having a complete marketing plan.

Blog marketing is the best method to dish out your best materials into the marketplace. They even better when you have autoresponders, twitter, facebook, special reports and other tools.

You must have plan in place to turn strangers to fans.

5) Good Content will not Save a Bad Reputation.

Just remember, people with crappy products, business practices, and background will be exposed. You would be surprised how quickly words spread about a person and their brand.

Make sure you treat other people with respect or else you will pay for it dearly.

Please feel free to tell me what you think and subscribe to my newsletter.

Thats dreaded word again—Procrastination.

We all hate it…but we’re all guilty of procrastinating. Yes, Im pointing to you and me as procrastinators.

Do you recall saying to yourself, “I’ll do this later,” “I think Monday is the perfect time to start,” and best one “I’ll make this my new years resolution.”

Then when the moment comes—life gets in the way—and you don’t end up taking action.

The mistake everyone is guilty of making at some point in their life. Waiting for the PERFECT time to take Action.

I’ll tell you right now the reason why we procrastinate so much…

…its because we don’t have a good enough REASON as to WHY we need to Take ACTION. (read it the second time to fully understand it)

Let me give you an example..If someone you love was held at gun point by a madman and that madman told you to generate an article or a video for next 90days or they will kill your love one. Would hesitate to produce the video? Would you hesitate to produce the article?

No matter what you’re doing at the moment, if someone threatened you or your love ones.. you would make damn sure there is TIME to post a video or an article.

So in order to overcome procrastination, you must find a reason why you are doing what you are doing.  If you’re in network marketing and you have to post video & articles to get people in your MLM opportunity, you must find the “WHY”. When you find the “WHY” I want you to announce it to your friends & family members and broadcast it in social media if you must.

Now stay focus on your WHYs and dont let anything distract you.

Please feel free to comment on this blog post and dont forget subscribe to my newsletter to get latest update on my blog.

I was reading the Book “Guerrilla Marketing” by Jay Conrad Levinson and one of the topics i ran across was the word commitment. No, Im not talking about the gushy stuff you have with your significant other. Im talking about commitment to marketing.

Commitment, as Mr. Levinson state, is what makes marketing works. You could have an average marketing plan with commitment and you could succeed. But if you have a great marketing plan but no commitment to that plan then will surely fail.

Whether your avenue of marketing is article writing, web 2.0, blog, or ppc you must stay with it no matter what. Imagine if you dropped your ppc plan because you could not make any sales or leads, you would have lost so much money.

The guerrilla marketer listed the response you may possibly get when you place an ad:

1st. person looks at the ad and doesnt see it
2nd. person doesn’t notice it
3rd. person is aware it exist
4th, “Wait remember seeing that ad about that thingy”
5th, “let me read this ad”
6th, the person smells it
7th, reads through it and says “O man!”
8th, “This s**t is in my inbox again”
9th, “Does this mean anything?”
10th, to his neighbor, “Have you tried this stuff?”
11th, “How will this make me money?”
12th, “This sounds interesting..”
—–Lets take a breather—-
13th, “This could be worth something, holy crap its expensive.”
14th, “I’ve wanted to join one of these things in the past”
15th, “I think ill join this group someday”
16th, “Damn!My life sucks! Wait is that a….”
17th, “Let me see if I have enough money to join this MLM”
18th, “Alright…scam or no scam im joining. ”

Most times, you will never know immediately if your marketing plan work. It may take a few months or even a year, but you must stay committed.

And if youd like to find out more about the turn-key marketing system that is committed to produce results, sign up for my newsletter.

Please feel free to throw any tomatoes at me, I would very much appreciate it! Thanks!

What in life do you fear the most? Is it spiders, clowns, or the boogeyman? Regardless of what you may list as your number one fear, the truth is most people in our culture are programmed to fear a thing called FAILURE.

We can all recall a time in our lives when we have wanted or expected one thing instead got a undesired result. We’ve all gone to school and failed a test, suffered a heart-break from a failed relationship, or spent hundreds of dollars to join a home-based business opportunity only fail to produce any form of profit.

The fact is each of these “failures” are not really “failures” but in reality are only poor results or outcome. Every successful individual simply don’t believe in failure and they do not dwell on something that does not work. The success of our culture are not about people who fail but those who are aware that if they try something and it does not give them a desired result then they’ve obtained a learning experience. Using these learning experiences, they take new actions to produce new results.

People who fear failure imagine prematurely of what might not work in advance. This is the reason why they stop the very action that could guarantee accomplishment of what they want. The truth is you can always learn from every experience and succeed in anything you want to do. Those who believe in failure are almost guaranteed a life of mediocrity.

If you have heard of Thomas Edison’s story, then you know that he tried 9,999 times to perfect the light bulb. At one point someone asked him, “Are you going to have 10,000 failures?” He responded, “ I didn’t fail,  I just discovered another way not to invent the electric light bulb.”

Every leaders, masters, and professional athletes all know that if you try something and do not get the desired outcome, its only a feedback for you to use to make finer decisions to produce what you want.

Winston Churchill said it best, “Success is not final, failure is not fatal: it is the courage to continue that counts.”

Please feel free to comment.

1) You are a building an asset

In your network marketing opportunity, you dont own the company or the system.  By branding you are your own unique product.

2) No one can duplicate your asset

You are unique, even if everybody in your business are using the same system, how that system is applied and what results from it cant be duplicated.

3) You will stand out from your fellow competitors

4) We are marketing you individuals

People generally want to deal with a real human being.

5) Personal branding demonstrate leadership

By putting yourself out there it shows you are confident with yourself and not afraid to lead by example. It also show that you know what you are doing and are in complete control.

6) It makes your life so much easier.

If you don’t brand yourself and instead pretend to be someone else, you would have to put in the extra effort to create another persona that would be reflected in everything you do.

7) Attract people with the same mindset.

When you show your personality in your writing or video, you will attract people who share you belief system and values. It also makes it easier to build rapport with your prospects because you may share the same interest.

8)  This will increase your conversion rates with your leads.